Architecture
The Local Internet Stack
Seven layers, each one making the next possible — from a single structured record to the local experiences people actually use.
01
Record
A structured, authoritative representation of a business or place that can be created once and maintained in one location.
02
Knowledge
Records connected to each other — locations, categories, people, places and relationships — so context travels with the data.
03
Citable information
Articles, offers, events and media attached to a record so published information has a verifiable source.
04
Citation namespace
A predictable naming and addressing system so every record and place has a stable location to be referenced from.
05
Visibility
Selective publication across surfaces, with clear states for eligibility, placement and sponsorship.
06
Agentic access
Machine-readable access designed so search engines and AI agents can read, cite and act on accurate information.
07
Local experiences
The human-facing end result: marketplaces, guides, storefronts and local discovery built on the same shared records.